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Miles Baby is a clothing brand for children aged zero to seven years old. It is inspired by Montreal's Mile End neighbourhood and Scandinavian minimalism to give a high-end image worthy of today's mothers that take their young children's appearance seriously. Although the visual identity is minimalist and has a neutral colour palette, there are playful text layouts whenever the brand is “speaking”.

Work done at Caserne.

Vedran Vaskovic
available for freelance projects
+1 514 834-3014
Montréal, Canada